Spy on your competitor’s content strategy — ethically and structurally
Mirror Lab turns public pages into a funnel map, narrative DNA, and cluster outline so your team positions faster than copy/paste keyword lists.
DNA, not screenshots
See how rivals frame value, proof, and CTAs across stages — compared to your audit rubric.
Clusters you can brief
SERP-style topic bundles become outlines writers can execute without another SEO meeting.
Export for decks
Markdown / PDF friendly outputs for client reviews and internal battlecards.
Alerts when they move
Subscribe to change signals on Pro+ so positioning stays current after their launches.
ContentDNA™ Studio outputs can reference the same competitor context — positioning: only platform that generates content from your actual audit + Mirror Lab evidence.