Fixly journal
Ideas for execution-led growth
Search articles on conversion, agency delivery, and how operators ship — not just audit.
Conversion & CRO
Pricing page anatomy for B2B SaaS: what buyers scan before they talk to sales
Most pricing pages answer “how much” and forget the questions that actually unblock enterprise evaluation.
Read more10 min readxlyFixly TeamConversion & CRO
We tore down 200 landing pages — here are the 7 patterns that actually convert
After auditing hundreds of websites, these conversion patterns kept showing up in the top performers.
Read more9 min readxlyFixly TeamConversion & CRO
How to prioritize CRO tests without opinion soup
A simple scoring lens so product and marketing agree on what runs first.
Read more7 min readxlyFixly TeamConversion & CRO
Fixing onboarding drop-offs without redesigning everything
Spot the step where intent dies — then tighten copy, proof, and timing first.
Read more9 min readxlyFixly TeamConversion & CRO
The complete social proof playbook for SaaS websites
Testimonials, logos, numbers — social proof is the most underutilized conversion tool. Here's how to do it right.
Read more8 min readxlyFixly TeamConversion & CRO
Why your homepage isn't converting (it's not the design)
Most homepage conversion problems aren't design problems. They're clarity problems. Here's how to diagnose the difference.
Read more8 min readxlyFixly TeamConversion & CRO
Trust is the conversion lever nobody wants to talk about
Design and copy get all the attention. But trust — or the lack of it — is what actually drives the buy/don't-buy decision.
Read more9 min readxlyFixly TeamConversion & CRO
Why conversion clarity beats “more traffic” first
When acquisition is noisy, tightening the funnel often returns faster than another awareness campaign.
Read more7 min readxlyFixly TeamConversion & CRO
The direct connection between website speed and revenue
Every second of load time costs you customers. Here's the data, and exactly what to fix first.
Read more7 min readxlyFixly TeamConversion & CRO
7 mobile UX mistakes that are silently killing your conversions
Over 60% of your traffic is mobile. These UX issues are costing you customers every day.
Read more6 min readxlyFixly TeamConversion & CRO
How to write CTAs that actually get clicked
Your CTA button text matters more than its color. Here's how to write CTAs that drive action.
Read more7 min readxlyFixly TeamConversion & CRO
Pricing page best practices that actually affect revenue
Your pricing page is where buying decisions happen. Most are designed to confuse, not convert.
Read more8 min readxlyFixly TeamConversion & CRO
What your About page should actually say (and what to cut)
Your About page is one of the most visited pages on your site. Most are a waste of that attention.
Read more6 min readxlyFixly Team
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